The time spent on Pond's has been spent to craft the new brand look and feel, storytelling as well as raising the finish and aesthetic across the White Beauty and Age Miracle offerings. Below is work that spanned across a period of roughly a year.
The work was created for Thailand and Indonesia specifically.
The work was created for Thailand and Indonesia specifically.
During the covid-19 lockdown there were heavy restrictions on what was possible when it came to developing and producing important work. These two films were part of an awareness piece during this covid-19 preriod - leveraging influencers to help spread the message that germs might be lurking on your face unknowingly.